Our Story
Three brothers, one kitchen, nearly five decades and counting.
A Family Restaurant Since 1981
What started as a tiny storefront with six seats has become a Schwenksville institution. Nearly five decades later, the Moccia family is still behind the counter and still rolling dough by hand.
How It Started
How did the time go by so quickly? When Matt and Helene Moccia opened the doors, they were young, ambitious entrepreneurs. No experience, three little sons, and no money. But they knew their little town needed a restaurant, and they were willing to give it a try.
A loving neighbor loaned them $35,000 with no interest. They soon learned how expensive a startup was and made money by saving money. Equipment was bought through barter and trade. The first slicer arrived after Matt traded it for a truck bumper.
17-Hour Days
At first, Matt couldn't afford to quit his job as a milkman for Abbott Dairies. He worked 17-hour days for over six months. Helene got up, got the kids off to school, opened the restaurant, and stayed until closing.
Everything was built on hard work, not shortcuts. That mindset set the tone for every meal that's left their kitchen since.
Passing the Torch
As their sons grew older, Matt, Steve, and Jon learned the business between studies and sports. In 2001 Matt and Helene built a brand-new restaurant one mile up the road. In 2005 they retired, handing the business to their sons with pride.
Today the brothers run the place just like their parents taught them. The menu has grown over the years, but the standards and the commitment to the community that raised them have not changed.
Nearly 5 Decades in the Making
A Look Inside
The food, the family, and the place we call home.
(Check back periodically for gallery updates.)
